Customer Advisory Boards
One of your greatest research assets is your own customer base. By tapping into the experiences of your customers, you will reap invaluable insights to help you succeed in the marketplace and build customer loyalty.
Dimensional Research is well adept at helping technology clients create and facilitate customer advisory board (CAB) meetings. These meetings are conducted on a regular basis in person or online or a combination of both with our clients’ best customers and partners to gain feedback on strategic priorities, technology concepts, and company direction while forging long-term relationships with top customers. In addition, CAB meetings are the ideal setting for seeking input on competitive strategy, messaging, marketing, and more.
Dimensional Research will not only facilitate the meetings, we will also work with you to take on the time-consuming legwork of securing customer participation. We can set up and implement your entire CAB program for you, or teach you our proven best practices that you can apply using internal resources.